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Corante Blogs examine, through the eyes of leading observers, analysts, thinkers, and doers, critical themes and memes in technology, business, law, science, and culture.

The Press Will Be Outsourced Before Stopped

Vin Crosbie, on the challenges, financial and otherwise, that newspaper publishers are facing: "The real problem, Mr. Newspaperman, isn't that your content isn't online or isn't online with multimedia. It's your content. Specifically, it's what you report, which stories you publish, and how you publish them to people, who, by the way, have very different individual interests. The problem is the content you're giving them, stupid; not the platform its on."
by Vin Crosbie in Rebuilding Media

Travels In Numerica Deserta

There's a problem in the drug industry that people have recognized for some years, but we're not that much closer to dealing with it than we were then. We keep coming up with these technologies and techniques which seem as if they might be able to help us with some of our nastiest problems - I'm talking about genomics in all its guises, and metabolic profiling, and naturally the various high-throughput screening platforms, and others. But whether these are helping or not (and opinions sure do vary), one thing that they all have in common is that they generate enormous heaps of data.
by Derek Lowe in In the Pipeline

Disrobing the Emperor: The online “user experience” isn't much of one

Now that the Web labor market is saturated and Web design a static profession, it's not surprising that 'user experience' designers and researchers who've spent their careers online are looking for new worlds to conquer. Some are returning to the “old media” as directors and producers. More are now doing offline consulting (service experience design, social policy design, exhibition design, and so on) under the 'user experience' aegis. They argue that the lessons they've learned on the Web can be applied to phenomena in the physical and social worlds. But there are enormous differences...
by Bob Jacobson in Total Experience

Second Life: What are the real numbers?

Clay Shirky, in deconstructing Second Life hype: "Second Life is heading towards two million users. Except it isn’t, really... I suspect Second Life is largely a 'Try Me' virus, where reports of a strange and wonderful new thing draw the masses to log in and try it, but whose ability to retain anything but a fraction of those users is limited. The pattern of a Try Me virus is a rapid spread of first time users, most of whom drop out quickly, with most of the dropouts becoming immune to later use."
by Clay Shirky in Many-to-Many

The democratisation of everything

Over the last few years we've seen old barriers to creativity coming down, one after the other. New technologies and services makes it trivial to publish text, whether by blog or by print-on-demand. Digital photography has democratised a previously expensive hobby. And we're seeing the barriers to movie-making crumble, with affordable high-quality cameras and video hosting provided by YouTube or Google Video and their ilk... Music making has long been easy for anyone to engage in, but technology has made high-quality recording possible without specialised equipment, and the internet has revolutionised distribution, drastically disintermediating the music industry... What's left? Software maybe? Or maybe not."
by Suw Charman in Strange Attractor

RNA Interference: Film at Eleven

Derek Lowe on the news that the Nobel Prize for medicine has gone to Craig Mello and Andrew Fire for their breakthrough work: "RNA interference is probably going to have a long climb before it starts curing many diseases, because many of those problems are even tougher than usual in its case. That doesn't take away from the discovery, though, any more than the complications of off-target effects take away from it when you talk about RNAi's research uses in cell culture. The fact that RNA interference is trickier than it first looked, in vivo or in vitro, is only to be expected. What breakthrough isn't?"
by Derek Lowe in In the Pipeline

PVP and the Honorable Enemy

Andrew Phelps: "Recently my WoW guild has been having a bit of a debate on the merits of Player-vs.-Player (PvP) within Azeroth. My personal opinion on this is that PvP has its merits, and can be incredible fun, but the system within WoW is horridly, horribly broken. It takes into account the concept of the battle, but battle without consequence, without emotive context, and most importantly, without honor..."

From later in the piece: "When I talk about this with people (thus far anyway) I typically get one of two responses, either 'yeah, right on!' or 'hey, it’s war, and war isn’t honorable – grow the hell up'. There is a lot to be said for that argument – but the problem is that war in the real historical world has very different constraints that are utterly absent from fantasized worlds..."
by Andrew Phelps in Got Game

Rats Rule, Right?

Derek Lowe: "So, you're developing a drug candidate. You've settled on what looks like a good compound - it has the activity you want in your mouse model of the disease, it's not too hard to make, and it's not toxic. Everything looks fine. Except. . .one slight problem. Although the compound has good blood levels in the mouse and in the dog, in rats it's terrible. For some reason, it just doesn't get up there. Probably some foul metabolic pathway peculiar to rats (whose innards are adapted, after all, for dealing with every kind of garbage that comes along). So, is this a problem?.."
by Derek Lowe in In the Pipeline

Really BAD customer experience at Albertsons Market

Bob Jacobson, on shopping at his local Albertsons supermarket where he had "one of the worst customer experiences" of his life: "Say what you will about the Safeway chain or the Birkenstock billionaires who charge through the roof for Whole Foods' organic fare, they know how to create shopping environments that create a more pleasurable experience, at its best (as at Whole Foods) quite enjoyable. Even the warehouses like Costco and its smaller counterpart, Smart & Final, do just fine: they have no pretentions, but neither do they dump virtual garbage on the consumer merely to create another trivial revenue stream, all for the sake of promotions in the marketing department..."
by Strange Attractor in Total Experience

The Guardian's "Comment is Free"

Kevin Anderson: "First off, I want to say that I really admire the ambition of the Guardian Unlimited’s Comment is Free. It is one of the boldest statements made by any media company that participation needs to be central to a radical revamp of traditional content strategies... It is, therfore, not hugely surprising to find that Comment is Free is having a few teething troubles..."
by Kevin Anderson in strange
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The Loom

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April 30, 2005

What the Loom Giveth, the Google Ads Taketh Away

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Posted by Carl Zimmer

Thanks to the various readers who have noticed the creationist Google ads that pop up on some of the Loom's pages. Such are the hazards of letting robots handle ads. I will talk with the good people at Corante about this.

Comments (9) + TrackBacks (0) | Category: General


COMMENTS

1. Andrew Cholakian on April 30, 2005 07:53 PM writes...

I don't mind letting them waste their money here :)

Permalink to Comment

2. Mike Hopkins on April 30, 2005 08:41 PM writes...

I doubt that there is much you can do about creationist Google ads if you have Google ads since Google bases the ads largely based on content of the page. Advertisers can choose keywords in pages in which their ads appear. This blog is just loaded with words that will set off fundamentalist Google ads. The biggest on the list is "evolution."

The previous commenter is right: those with browsers that will display Google ads can click them and make Google richer and the creationists a little poorer. I doubt that there are many readers for this blog unaware of creationist websites so there is not much of a chance that the creationist can get much for the ads anyways. That your readers are overwhelmingly pro-science also is a factor.


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3. Henry Astley on April 30, 2005 09:14 PM writes...

Best I can recommend is adding a little note under the ad saying "The Loom is not responsible for the content of these ads" or somesuch.

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4. patricia on April 30, 2005 09:58 PM writes...

The creationists probably hate it as much as you do...It's hard for me to believe anyone would take the google ads at face value, but I'd probably be surprised. Anyway we loyal readers know you're not a creationist.

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5. Richard on May 1, 2005 04:01 AM writes...

Don't the creationists get charged every time someone clicks one of their Google ads? If so, shouldn't we all be clicking them - a lot?

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6. FrenchLeave on May 1, 2005 10:46 AM writes...

You can twiddle with https://www.google.com/adsense/urlfilter, but why forgo the comic relief and ad revenue?

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7. The Commissar on May 1, 2005 11:02 AM writes...

Your GoogleAds manager permits you to exclude domain names from appearing on your site, exactly for reasons like this, which can happen on almost any subject where the webpage 'takes a position.'

Of course, as other commenters noted, maybe you just let them waste theri money.

But note that GoogleAds TOS policies forbid you (the webmaster) from drawing attention to the ads, encouraging your readers to click them, or (in general) from commenting on them.

Technically, even this post might be a violation, but I doubt Google would call you on it.

Permalink to Comment

8. outeast on May 3, 2005 06:19 AM writes...

It will be a sad day when creationist ads stop popping up on biologists', skeptics' etc websites - the cognitive dissonance of that always makes my day. I love it!

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9. Apesnake on May 8, 2005 01:22 AM writes...

I am sure it is no accident, the creationists want their ads on biology and evolutionary sites. They do not care about the regular readers but those who stumble on the site and see ads which say "Is evolution real?" or something else objective sounding.

The chances of someone who would be open to the... whatever it is that Creationists offer...

(Assertions? No, to legitimate sounding. Sentences? No, that does not convey the falseness and general nut-baredness of it all. Clap-trapitudes? Perfect!)

The chances are good that someone who would be open to the clap-trapitudes of the creationists
would probably not be interested in a science site long enough to notice the ads.

Sill, you could try surrounding the Google ads with permanent links to other sites which specifically address creationist claims like Panda's Thumb or Talk Origins. I don't think that would violate the terms of service for the ads but I am not positive about that.

Just a thought. Now I think I will see what new and exciting arguments they have for people who do click the links.

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