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October 14, 2005

Niche site takes on event-based dating

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Posted by Dave Evans

John Engstrom emailed me with an update about recent events at AppleDates a New York City-specific dating and event site.

AppleDates is taking member feedback and feeding it back into development and they are busy adding a plethora of new features:

Movie Dating: including movie, theatre and showtimes.

The city guide continues to expand. Food dates are coming soon.

Basic tagging was added. Enhanced tagging including tagging of listings and venues coming soon.

There are now links from profile keywords to venues and event. That way if you say you like punk music on your profile you can link to all of the punk events. Commerce crossover imminent.

Private placement happening this fall with a large marketing budget to be allocated.

Continue to push the 'mixed community' approach and show men and women together in the results, closer emulation of the real world; seeing men and women interested in a film or event listed together.

Enhanced profile attributes. Increased the number profile attributes you can glue to a profile.

Rolling out 3.0 design this fall. The site is going to be a lot more manageable as we add a plethora of new event categories and activity partner options- tennis dates, workout dates, bicycling dates, yoga dates, etc, all connected to real venues and real event compiled and edited on an ongoing basis.

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