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Copyfight
August 17, 2004
Competition to Apple: Get RealEmail This EntryPrint This Entry
Posted by Donna Wentworth

NYT: "RealNetworks plans to announce on Tuesday that it is putting its digital music offerings on sale at half price as part of an aggressive strategy to force its way onto Apple Computer's popular iPod digital music player.

[...]

Mr. Glaser acknowledged the company would not benefit directly from selling music at a loss, but he said that he believed that it would help force Apple to change its policy about licensing the iPod to play music from competitors."

Later: Engadget: "Hoping to get a little people power on their side in their battle to try and get Apple to open up the iPod to downloads from their online music stores, RealNetworks launched a 'Hey Apple, Don't Break My iPod' online petition which quickly turned against them and filled up with such witty anti-Real chestnuts as, 'REAL CRAP. rob you are a loser!' and 'If you guys dare to touch my iPod!! Oh Boy…! Im so going to rip out your....' They ended up removing the link from their site and put up another one which only lists people's names and nothing else."

Later #2:Fred von Lohmann: "In the latest development in the ongoing spat between
RealNetworks and Apple over the iPod, RealNetworks has launched its 'Freedom of Music Choice' campaign. 'Consumers are getting a raw deal with the status quo in digital music, which limits healthy, open competition that drives down prices and encourages innovation,' trumpets the campaign website.

Lovely sentiment. We couldn't agree more. But it's not as if Real is doing anything to change that status quo. After all, Real keeps its customers in DRM shackles that look pretty similar to Apple's FairPlay. In fact, Real's beef with Apple is really about keeping those shackles on its customers when the move songs to the iPod."


Category: IP Markets and Monopolies

COMMENTS
jbelkin on August 17, 2004 02:17 PM writes...

Glaser & Real are fast becoming the Al Qaeda of technology.

We must destroy all that is not ours - no matter if we have to break the laws or have our shareholders eat it in the shorts.

They are clouding the issue. itunes & ipods allow you to load any music stores tunes (just convert it to a CD) and re-load - how onereous is that?

So, REal, the company that only allows WINDOWS users on their store - who locks away contents on the internet but provides no converter for their products and quick to shut down the comments page on their "freedom of choice blog" - guess all these other facts conflict with their version of 'freedom.'

It's always about money but at least be honest and not try to couch it in religious terms.

Permalink to Comment
Harry on August 17, 2004 05:32 PM writes...

"Glaser & Real are fast becoming the Al Qaeda of technology."

There you have it, folks. Buy Apple products and become brainwashed like jbelkin.

Permalink to Comment
Branko Collin on August 17, 2004 08:14 PM writes...

I don't think it's a matter of brainwashing as much as cognitive dissonance.

Permalink to Comment
MacBuddy on August 18, 2004 12:37 AM writes...

Regarding: 'Brainwashing' and 'Cognitive Dissonance'.

Here's a term applicable for Microsoft Moonies.

Stockholm Syndrome.

Permalink to Comment


TRACKBACKS
TrackBack URL: http://www.corante.com/cgi-bin/mt/mt-tb.cgi/4154
RealNetworks dropped the price of their songs today to $.49 and launched an Anti-Apple Website which touted that music users "want freedom of choice", a ploy to get Apple to let RealNetworks make more money by letting their music store [Read More]

Tracked on August 17, 2004 04:01 PM




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