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About this author
Zack Lynch is author of The Neuro Revolution: How Brain Science Is Changing Our World (St. Martin's Press, July 2009).
He is the founder and executive director of the Neurotechnology Industry Organization (NIO) and co-founder of NeuroInsights. He serves on the advisory boards of the McGovern Institute for Brain Research at MIT, the Center for Neuroeconomic Studies, Science Progress, and SocialText, a social software company. Please send newsworthy items or feedback - to Zack Lynch.
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Brain Waves

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April 4, 2004

Guru of the Week - Pate Kane and the Play Ethic

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Posted by Zack Lynch

The London Financial Times named Pat Kane this week's Guru for the ideas he has put forward in forthcoming book, Play Ethic: A Manifesto for a Different Way of Living.

Pat was a guest blogger on Brain Waves last year writing several brilliant pieces, including:

- The Play Ethics and Neurosociety
- No Innovation without Representation
- To the Victor the Paradoxes
- "Quirky, Flexible, Redudant": the Being and Becoming of Play

As he explains in the Financial Times and on his own blog, "We should stop thinking of playing as a distraction and start celebrating its benefits, such as added creativity, flexibility and dynamism. We should also redefine the way we think of ourselves and label ourselves "players" not "workers."

I highly recommend Pat's Play Ethic blog if you haven't been there already. Also, check out what the Guardian had to say about him.

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